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Since April 2020, funds raised stand at a whopping $14.9 billion with 47% of deals fetching between $2-$5million each. The secret is out. The eCommerce aggregator business model is now one of the hottest opportunities for making vast amounts of money online. However, running an aggregator isn’t all sunshine and rainbows. With multiple brands on your books, the stakes are high. A simple error can lead to eye-watering bills, unhappy customers, and lackluster returns. But before you write off this stellar opportunity, know that despite the challenges that come with scaling a brand aggregator, you can still make your goals a...

By Rachel Andrea Go on July 28, 2022

With more than two billion people buying online in 2020 alone and eCommerce tipped to make up for 24.5% of retail sales by 2025, owning an online store is seemingly where the party is at. However, these impressive statistics don’t answer the niggling question on many eCommerce entrepreneurs’ minds, “can I make a solid return on my investment”? If this sounds familiar, you’re not alone. It’s a reasonable question to ask when you consider that 90% fail within the first 120 days, and just 72% of online stores survive their first year. Without the right knowledge and tools, calculating and improving is challenging,...

By Rachel Andrea Go on July 19, 2022

Updates like cookie opt-ins, iOS14, and the General Data Protection Regulation (GDPR) are creating smaller audiences for advertisers to work with. As a result, eCommerce businesses and retailers with an online presence have to find newer, more effective ways to reach their target customers. Smaller returns, audience pools, and ad budgets continued on popular advertising sites, with platforms like Facebook seeing a drop in average daily uses for the first time in 18 years. Enter Shopify Audiences. With its growing data pool and next-level targeting, Shopify Audiences is the saving grace brands have been searching for to reach new buyers. In...

By Rachel Andrea Go on July 12, 2022

Improving your profitability by minimizing fulfillment costs and streamlining logistics is vital for any eCommerce business. On the other hand, when shipping your goods from overseas, such initiatives can become difficult. These challenges can be attributed to customs duties and taxes, which make cross-border shipments much more costly. However, with Section 321, a law by the U.S. Customs and Border Protection (CBP), these issues can be avoided. What is Section 321? To start, Section 321 is a law by the CBP that allows low-value shipments to be cleared through customs free of any taxes and duties, with less paperwork. It states...

By Rachel Andrea Go on July 05, 2022

Over the last two years, global supply chain chaos has upset world commerce. Very few came out unscathed, as 75% of businesses took major blows to their manufacturing, and managing logistics still remains a challenge. Competition has become stiffer in the post-COVID market as brands clamor to regain ground and scoop up their competitor’s market share. Whether you have established roots with physical stores or are staking your claim on the online turf, you can get ahead through an under-utilized move: upgrading your logistical operations strategy. In this post, we’ll explore the ins and outs of flexible and fixed logistics, detailing...

By Rachel Andrea Go on June 30, 2022

TikTok is a popular app that boasts over three billion downloads and is currently the sixth most-used social platform in the world. In fact, it’s now more popular than Instagram among Gen Z users in the United States. Known for the catchy and viral nature of its content, TikTok has become a powerful marketing and eCommerce channel for brands and individuals alike. In this article, we’ll discuss how to harness TikTok for your business, and share some useful tips at the end. What is TikTok? TikTok is an app that allows users to create and share short-form videos on any subject...

By Rachel Andrea Go on June 28, 2022

This is a guest post from Forrest. Blair is the Chief Marketing Officer and Founder of AMZ Prep, one of Canada’s fastest-growing startups in the fulfillment space that helps businesses and brands with their warehousing & logistics needs. From flipping items at garage sales to becoming a global entrepreneur, eCommerce is in Blair’s DNA. Starting as an Amazon seller, Blair has used his experience to build AMZ Prep with a focus on addressing the pain points he experienced as a seller to ensure your Amazon FBA business reaches its full potential. Expansion is a positive sign of booming business, and with...

By Guest on June 09, 2022

Many online sellers choose to perfect a particular sales channel, essentially putting all their eCommerce eggs in one basket. The real secret to success, however, lies in multi-channel selling; rather than relying on one, amplify your brand presence across multiple sales channels to achieve optimal results for your business. You’ll reach a wider variety of customers and increase sales, all while strengthening your brand resilience. Multi-channel selling can be time-consuming, but it doesn’t have to be if done right. If you adopt some eCommerce listing tools, you can streamline multi-channel sales and turn diversification into your online store’s superpower. What is a...

By Rachel Andrea Go on June 07, 2022

New Deal Gives Amazon Aggregators Access to New Warehouses & 4 Million Additional Square Feet of Warehouse Space Chicago, IL (June 7, 2022) – SEKO Logistics announced a partnership today with ecommerce logistics company MyFBAPrep as their preferred Amazon FBA partner. The new deal will include co-branded products and expands SEKO’s offering to include Amazon FBA fulfillment services. The partnership gives MyFBAPrep’s client roster of Amazon Aggregators access to SEKO`s global fulfillment warehouses and an additional four million square feet of new warehouse space globally. In addition to adding to their US footprint, SEKO brings a network that reaches into Europe,...

By Rachel Andrea Go on June 07, 2022

This is a guest post from Rick Wong. Rick is the founder of SellerMetrics, an Amazon PPC Software. Having worked in some of the world’s largest financial institutions in Canada, he ventured into Amazon selling in 2017 and sold his Amazon business four years later. The term “ACoS” has become a catchphrase among Amazon sellers. This metric is an Amazon performance indicator specifically for ad campaigns in the Amazon Advertising interface. More than 75% of Amazon sellers utilized pay-per-click (PPC) advertising in 2021, which means your competition is likely using it. In this article, we’ll go over the essential performance measures,...

By Guest on June 02, 2022

This is a guest post from the Flxpoint team. Flxpoint is an enterprise eCommerce operations platform that enables merchants and brands to unify and automate every aspect of their eCommerce operations, and scale without manual processes or custom development slowing down. When asked about the biggest daily challenges they face, 43% of retailers ranked inventory management as number one. That being the case, a distributed order management system can effectively help businesses address this. In this article, we’ll introduce what a distributed order management (DOM) system is, walk through the benefits of DOM, and the key characteristics you should consider when...

By Guest on June 01, 2022

This is a guest post from Alex Senn. Alex is the CEO of SKUSavvy, a mobile warehouse and fulfillment management platform for modern brands to maintain inventory, streamline fulfillment, and continually push the envelope of what a small to medium-sized brand can do within their fulfillment centers. For most merchants, it’s easy to operate in one channel and achieve success. The challenge comes when you attempt to optimize your fulfillment efforts through your retail store, online store, and any other channels and marketplaces you maintain. This is a complex task, and finding the right solutions to address the challenges involved requires...

By Guest on May 31, 2022