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Ecommerce retailers experience the highest rate (82%) of customer abandonment in the post-holiday slump, which lasts from January through April. The influx of new shoppers during the holiday season offers a golden opportunity for sellers, but the real challenge begins once the festivities die down. Ensuring these customers return in the new year is essential for sustained growth and profitability. To aid your efforts, this guide details effective consumer retention tactics tailored to the post-holiday season. These strategies will help solidify your customer base and boost your long-term revenue. Understand your customers In eCommerce, understanding your buyers is a fundamental requirement....

By Rachel Andrea Go on January 09, 2024

Excess holiday inventory is a financial burden that sellers can’t afford to ignore. Today’s retailers are sitting on an estimated $50 billion in dead stock. This is due to several factors, including rising warehouse fees, unpredictable market trends, inflation, and fluctuating consumer patterns. Demand forecasting is a complex challenge for eCommerce brands, now even more so in light of unanticipated price surges, supply chain disruptions, and the unpredictability of recent years. The post-holiday period can be daunting for retailers, but there are strategies you can implement today to manage and mitigate the effects of excess inventory. By taking the right approach,...

By Rachel Andrea Go on January 04, 2024

The holiday season has come and gone like lightning. Storefronts are still aglow with festive lights, and filled with empty cardboard boxes as the only evidence of the whirlwind that was Q4. As an eCommerce retailer, while it’s vital to optimize your sales during the holidays, it’s equally important to understand and prepare for post-holiday sales patterns. Once the festive fervor fades, consumer buying habits will shift, so you need to be ready. Keep reading for a guide to navigating the post-holiday retail landscape and gearing up for a successful 2024. 1) Anticipate the post-holiday sales dip The retail industry experiences...

By Rachel Andrea Go on January 02, 2024

MyFBAPrep has more than 85 Million square feet under contract and 50+ warehouses worldwide. We offer most all eCommerce logistics services including Amazon FBA Prep, DTC order fulfillment (pick/pack/ship), copacking, cold chain storage and fulfillment, and B2B retail.  We are a tight team of passionate eCommerce experts. We have built a one-of-a-kind business to grow the best brands in the world. We understand the Amazon business model intimately (e.g., aggregator, wholesale prep, private label). We have put the partners and the systems in place to help partners scale their brands and acquire more brands, faster.  We are a fast-growing tech-enabled eCommerce company...

By Tom Wicky on January 01, 2024

Happy New Year to all of our readers! We wanted to close 2023 out with some of our favorite highlights as we go into the new year. Doubled our global warehouse network and available sqft of space In 2023, MyFBAPrep went from 50 to 100 warehouses around the world, including in Mexico, Germany, the United Kingdom, and Canada. This allows us to provide even more options for our customers who want more flexibility and to reach new markets. Processed $1 billion in GMV across 4 million units for our customers Some of our favorite new customers this year include Slate and...

By Rachel Andrea Go on December 31, 2023

Digital transactions are foundational to business growth in eCommerce, making financial management a critical component of your operational success. As online retailers navigate the dynamic landscape of sales spikes, supply chain intricacies, and pricing strategies, maintaining a solid financial foundation is paramount. That’s where fractional CFOs step in as strategic partners to offer their expertise on tackling the unique financial challenges eCommerce entrepreneurs face. Fractional or contract CFOs are experienced financial professionals who provide specialized financial guidance and support on a flexible basis. They bring a wealth of knowledge and insight that help eCommerce businesses optimize their financial strategies without the...

By Rachel Andrea Go on December 28, 2023

Consumer behavior and market trends evolve at lightning speed in the eCommerce industry, making a solid marketing strategy mandatory for a business to thrive. A fractional chief marketing officer (CMO) can be an asset to developing and implementing an air-tight plan, as they inject expertise and innovation into your marketing efforts. This role features an experienced marketing professional who works on a part-time or project-based arrangement to provide strategic leadership, planning, and execution for your marketing initiatives. Unlike a full-time hire, a fractional CMO offers flexible engagement so you can tap into their expertise without the constraints of a long-term commitment....

By Rachel Andrea Go on December 26, 2023

Experts predict online grocery sales will reach a staggering $160.91 billion in 2023, and the number of digital grocery buyers nationwide is expected to hover around 147.8 million. This considerable increase in online orders amplifies the demand for superior-quality food warehouses and reliable fulfillment partners to deliver consumables. As a merchant, your warehousing selection must align with the high expectations of this booming online marketplace. The Food and Drug Administration (FDA) is a pivotal ally in ensuring the health and safety of consumers across the United States. They ensure your customers receive safe, hygienic, and accurately labeled products. Finding an FDA-compliant...

By Rachel Andrea Go on December 14, 2023

Do you struggle to improve your conversion rates on your website or eCommerce platform? Are you eager to enhance sales and connect more deeply with your target audience? If so, consider implementing an eCommerce chatbot. Chatbots are revolutionizing the eCommerce landscape, creating a smooth, tailored customer experience that escalates conversions and customer delight. In this piece, we’ll dive into eCommerce chatbots and uncover how you can leverage them to bolster your conversion rates. What is an eCommerce chatbot? An eCommerce chatbot is a software tool, often powered by artificial intelligence (AI), designed to mimic and streamline human interactions. It acts as...

By Rachel Andrea Go on December 12, 2023

This is a guest post from Oliver Allmoslechner. Oliver is the co-founder and CEO of Wonnda, a cutting-edge digital B2B marketplace that connects brands and B2B buyers with a comprehensive range of suppliers and manufacturers, predominantly in Europe. With years of experience in the tech and consumer goods industry, Oliver’s vision has been to make Wonnda a go-to platform for sourcing activities and supplier management. Launched in 2022, the company has flourished and already earned a reputation as “The Alibaba for Europe.” Australia-native Oliver has lived in Belgium, Portugal, the U.S. and, for the past few years, Berlin, where Wonnda is...

By Guest on December 07, 2023

This is a guest post from Jenny Longmuir. Jenny is a copywriter at taxually.com, a company that specializes in VAT compliance technology. She has over 10 years of experience in content creation for a number of industries. Expanding your Amazon business into new markets is a strategic move that opens up fresh opportunities for growth and increased profitability. As one of the world’s largest eCommerce platforms, Amazon offers sellers the chance to reach a global consumer base. Although branching out may seem daunting, the benefits outweigh the challenges — when you take the right steps. Let’s dive in and learn how Amazon...

By Guest on December 05, 2023

Just as every journey needs a map, every eCommerce business needs a data-driven strategy. December, in particular, is a treasure trove of insights that can help retailers shape their narrative for the coming year. The close of 2022 bore witness to staggering figures: Shoppers dropped an unprecedented $211.7 billion from November 1 to December 31, marking a 3.5% surge from the previous year. To make sense of these figures, sales metrics stand out as crucial navigational tools. By harnessing the insights from this lucrative month, retailers can identify best-selling products and categories, understand consumer behavior, evaluate their marketing campaigns, and set...

By Tom Wicky on November 30, 2023